Last updated: January 2026

Privacy Policy 79kk – Data Protection and LGPD

79kk takes your data seriously and handles it with full transparency. This page explains exactly what information we collect, why we need it, how we protect it, and what your rights are as a data subject under the General Personal Data Protection Law (LGPD — Law No. 13,709/2018).

Your Rights at a Glance

Access your data at any time
Correction of incomplete or inaccurate data
Data deletion where applicable
Portability to another service
Consent withdrawal
Data protected by 256-bit SSL
256-bit SSL Encryption

All communication between your device and 79kk's servers is encrypted to the same standard used by Brazil's leading digital banks.

LGPD Compliance

79kk's data processing fully complies with the General Personal Data Protection Law (Law No. 13,709/2018), with a clear legal basis for each purpose.

No selling of data to third parties

79kk does not sell, transfer, or share your personal data with third parties for advertising purposes without your explicit consent.

Retention with a defined period

Data is retained only for as long as necessary for the purpose that justified its collection, in compliance with applicable minimum legal retention requirements.

Dedicated channel for requests

Any request related to your data — access, correction, deletion, or portability — can be submitted by email to suporte@79kk.best.

Secure Data on Mobile

The 79kk mobile experience applies the same security protocols as the desktop version — your data is protected on any device.

01Introduction and Controller Identification

This Privacy Policy describes how 79kk, operator of the platform available at 79kk.best, collects, uses, stores, shares, and protects the personal data of users who register for or access the Sports Betting, live casino, slots, and online gaming services offered by the platform.

79kk acts as data controller under the General Personal Data Protection Law (LGPD — Law No. 13,709/2018), and is responsible for decisions regarding the processing of personal data belonging to users of the platform. By creating an account on 79kk or continuing to use the services after this Policy is published, the user confirms they have read and understood the practices described herein.

This Policy is written in Brazilian Portuguese and is intended exclusively for users located in Brazil. All transactions are carried out in BRL (R$) and data processing follows applicable Brazilian law.

02What Data We Collect

79kk collects different categories of personal data depending on how you interact with the platform. Below is a complete overview of the information that may be collected:

2.1 Data provided directly by you

  • Registration data: full name, date of birth, CPF, email address, mobile number, and residential address;
  • Identity verification data (KYC): photo ID (RG, CNH, or passport), proof of address, selfie with document when requested;
  • Financial data: Pix key, banking details for withdrawals (bank, branch, account number), deposit and withdrawal history — we never store full credit or debit card details, which are processed directly by the payment gateway;
  • Communications: messages exchanged with our support team via live chat or email.

2.2 Automatically Collected Data

  • Usage data: betting history, games accessed, amounts wagered, results, access times, and platform usage frequency;
  • Technical data: IP address, browser type and version, operating system, device identifier (especially for mobile access), browser language setting;
  • Approximate location data: inferred from IP address for geographic eligibility verification — we do not collect GPS location data under any circumstances;
  • Cookies and similar technologies: detailed in Section 6 of this Policy.
Category Examples Requirement
Identification Full name, CPF, date of birth Required for registration
Contact Email, mobile number Required for registration
KYC Verification ID document, proof of address, selfie Required for withdrawals
Financial Pix key, bank, transaction history Required for transactions
Platform use Bets, games, sessions Automatically collected
Technical IP address, device, browser Automatically collected

03How We Use Your Data

Every piece of data collected by 79kk serves a specific and legitimate purpose. We do not use your data for purposes other than those described below without prior notice and, where required, without obtaining fresh consent:

  • Account creation and management: account registration, authentication, password recovery, and user profile maintenance;
  • Service delivery: processing Sports Betting wagers, running casino games, and calculating and paying out winnings;
  • Payment processing: deposits via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED; withdrawal processing to Brazilian bank accounts (Nubank, Itaú, Bradesco, Banco do Brasil, Caixa, and others);
  • Identity verification (KYC): age verification, fraud prevention, and compliance with anti-money laundering regulations;
  • Security and fraud prevention: monitoring for abnormal usage patterns, detection of multiple accounts, and protection against unauthorized access;
  • User support: live chat and email support, dispute resolution, complaints handling;
  • Responsible gambling: monitoring of gaming behavior to identify risk patterns and apply the self-control tools requested by the user;
  • Account communications: transactional notifications regarding deposits, withdrawals, bet results, terms updates, and security communications;
  • Marketing communications: sending promotions, offers, and platform news — only with your express consent, with the option to unsubscribe at any time;
  • Compliance with legal obligations: compliance with determinations from competent Brazilian authorities, and applicable tax and regulatory obligations.

04Legal Basis for Processing (LGPD)

The LGPD requires that all personal data processing have a legal basis to support it. 79kk processes your data under the following legal grounds set out in Article 7 of Law No. 13,709/2018:

  • Contract performance (Art. 7, V): processing necessary for the provision of contracted services — registration, betting, payments, and support;
  • Compliance with a legal obligation (Art. 7, II): KYC identity verification, anti-money laundering compliance, and record retention required by Brazilian law;
  • Legitimate interest (Art. 7, IX): fraud prevention, platform security, product improvement, and usage behavior analysis — always weighed against the interests and rights of data subjects;
  • Consent (Art. 7, I): sending marketing communications, using non-essential cookies, and any purpose not covered by the legal bases above — consent may be withdrawn at any time without affecting essential services.

You have the right to question the legal basis for any processing carried out by 79kk. To do so, please contact our privacy team at suporte@79kk.best with the subject line "LGPD Request".

05Data Sharing with Third Parties

79kk does not sell your personal data to third parties. Information is only shared in the following circumstances, all of which have an appropriate legal basis:

5.1 Essential Service Partners

We share only the data strictly necessary with service providers that support the platform's operation. These partners act as data processors under our instruction and are contractually required to protect information in accordance with LGPD standards:

  • Payment processors: the data required to process deposits via Pix, boleto bancário, credit/debit card, PicPay, Mercado Pago, and TED is shared with the respective payment platforms solely to complete the transactions;
  • Game providers: minimum session data required for casino and slots games to function correctly — providers such as Pragmatic Play, NetEnt, and Evolution Gaming receive only session identifiers, with no personal contact details;
  • Identity verification services: KYC-specialized companies that assist with document verification and age confirmation;
  • IT infrastructure and security: hosting providers, CDN services, and security tools that require technical access to our systems to keep the platform operational.

5.2 Legal Obligations

79kk may share data with Brazilian government authorities, regulatory bodies, or courts when required by law, court order, or determination by a competent authority. In such cases, we share only the data specifically requested and for the period determined.

5.3 What We Never Do

  • We never sell your personal data to advertisers or data brokers;
  • We never share your betting history or financial data with third parties for commercial purposes;
  • We never share your contact list with third-party campaigns without your express consent.

06Cookies and Tracking Technologies

79kk uses cookies and similar technologies to ensure the platform works correctly, improve the user experience and, with your consent, personalize content and measure campaign performance. When you first access the platform, a cookie notice will appear with options to accept or customize your preferences.

6.1 Types of Cookies Used

  • Essential cookies: required for the basic operation of the platform — authentication, session security, and bet slip management. These cannot be disabled without impacting your use of our services;
  • Performance cookies: collect anonymous data on how users navigate the platform — which pages are visited most, session duration, and errors encountered. Used to improve the overall experience;
  • Functionality cookies: store user preferences such as language, display settings, and game preferences to deliver a more personalized experience;
  • Marketing cookies: used to measure campaign effectiveness and, with your consent, display relevant content. They can be disabled without affecting core services.

You can manage or withdraw your cookie preferences at any time through your browser settings or via the preferences panel available on the platform. Rejecting non-essential cookies does not affect your access to betting, games, or any core 79kk features.

07How We Protect Your Data

Your data security is a genuine priority at 79kk, not a formality. We have implemented a robust set of technical and organizational measures to protect your information against unauthorized access, loss, alteration, or improper disclosure:

  • Encryption in transit: all communication between your device and 79kk's servers is protected by TLS/SSL encryption with a 256-bit key — the same standard used by Brazil's largest digital banks, including Nubank, Itaú, and Bradesco;
  • Encryption at rest: sensitive data stored on our servers — particularly financial data and identity documents — is encrypted at rest using modern algorithms;
  • Authentication and access control: internal access to user data is restricted to employees with a verified operational need, with multi-factor authentication and audit logs recorded for every access;
  • Continuous monitoring: automated systems monitor the platform 24 hours a day to detect suspicious access attempts, attacks, or anomalous behavior;
  • Segregated infrastructure: personal and financial data are stored on infrastructure separate from the gaming systems, with restricted access and periodic audits;
  • Incident response plan: in the event of a security incident that may affect your data, 79kk will notify the affected data subjects and the National Data Protection Authority (ANPD) within the timeframes established by the LGPD.

Despite all the measures in place, no security system is completely infallible. We therefore recommend taking precautions on your end as well: use a strong, unique password for your 79kk account and never share your login credentials with anyone.

08How Long We Keep Your Data

79kk retains your personal data only for as long as necessary to fulfill the purposes for which it was collected, in compliance with the minimum retention obligations set out under Brazilian law:

  • Registration and account usage data: retained for as long as the account remains active. Following account closure, data is kept for up to 5 (five) years to fulfill legal obligations and resolve any disputes;
  • Financial records (deposits, withdrawals, bets): retained for 5 (five) years in accordance with Brazilian tax and regulatory requirements;
  • KYC verification documents: retained for a minimum of 5 (five) years after account closure, in accordance with applicable anti-money laundering regulations;
  • Access and security logs: retained for 6 (six) months in accordance with Law No. 12.965/2014 (Marco Civil da Internet), or for a longer period if an investigation is ongoing;
  • Support communications: retained for up to 2 (two) years after the interaction is closed, for quality control and dispute resolution purposes.

Once the applicable retention period has expired, data is securely deleted or anonymized in a way that makes it impossible to identify the data subject. Anonymization follows technical standards that render re-identification irreversible.

09Your Rights as a Data Subject

The LGPD grants you, as a data subject, a set of rights that 79kk is committed to respecting and facilitating. See each right and how to exercise it below:

  • Confirmation and access (Art. 18, I and II): you may request confirmation that 79kk processes your data and obtain access to a copy of the information we hold about you;
  • Correction (Art. 18, III): if any of your data is incomplete, incorrect, or out of date, you can request a correction directly in your account settings or by contacting support;
  • Anonymization, blocking, or deletion (Art. 18, IV): for data that is unnecessary or processed in violation of the LGPD, you may request anonymization, blocking, or deletion;
  • Portability (Art. 18, V): you may request the transfer of your data to another controller or service, in a structured, machine-readable format;
  • Data erasure based on consent (Art. 18, VI): data processed on the basis of your consent may be deleted upon request, except where the law requires its retention;
  • Consent withdrawal (Art. 18, IX): you may withdraw any consent you have given — such as receiving marketing communications — at any time, at no cost and without affecting essential services;
  • Objection (Art. 18, §2): you may object to processing carried out on the basis of legitimate interest where it disproportionately impacts your rights;
  • Filing a complaint with the ANPD: if you believe your rights are not being respected, you may file a complaint with the National Data Protection Authority (ANPD) through the authority's official channels.

To exercise any of these rights, submit your request to suporte@79kk.best with the subject line "LGPD Request – [right name]". We will respond within 15 (fifteen) days calendar days, as provided under the LGPD. For more complex cases, this deadline may be extended by an additional 15 days, with prior notice to the data subject.

10International Data Transfer

Some of 79kk's service partners — particularly international casino game providers such as Pragmatic Play, NetEnt, Microgaming, and Evolution Gaming — may process data on servers located outside Brazil. When this occurs, 79kk ensures the transfer meets the requirements of Chapter V of the LGPD through:

  • Execution of standard contractual clauses that impose on the recipient obligations equivalent to those required under the LGPD;
  • Verification that the destination country has equivalent legislation recognized by the ANPD for data protection purposes;
  • Data minimization for transfers — only the information strictly necessary for the service to be performed is shared.

Under no circumstances will directly identifying personal data (such as CPF, government-issued documents, and full banking details) are not transferred internationally — this data is stored on servers located in Brazil or in jurisdictions with recognized adequacy status.

11Minors

79kk is a Sports Betting and casino gaming platform designed exclusively to users aged 18 and over. We do not intentionally collect personal data from individuals under 18. Any account identified as belonging to a minor will be immediately closed, and any verified balance will be returned to the legal guardian.

If you, as a legal guardian, suspect that a minor has created an account at 79kk or has accessed the platform, please contact us immediately at suporte@79kk.best or via live chat. We will handle your case as a priority, and all data associated with the account will be deleted once the situation is confirmed.

12Changes to This Privacy Policy

79kk may update this Privacy Policy periodically to reflect changes in the services offered, applicable legislation, or data processing practices. When material changes are made, users will be notified via their registered email and/or a prominent notice upon accessing the platform, with a minimum advance notice of 7 (seven) days before the changes take effect.

The date of the last update is always displayed at the top of this page. We recommend reviewing this Policy periodically to stay informed about how your data is handled. Continued use of the platform after any changes take effect constitutes acceptance of the updated practices described.

13Contact the Data Protection Officer (DPO)

79kk has appointed a Data Protection Officer (DPO) responsible for overseeing the platform's privacy practices, serving as the communication channel between data subjects and 79kk, and acting as the point of contact with the National Data Protection Authority (ANPD).

To contact 79kk's DPO or exercise any right under the LGPD, please use the following channels:

  • Email: suporte@79kk.best (subject: "LGPD Request" or "DPO Contact")
  • Live chat: available 24 hours on the platform after login
  • Response time: up to 15 calendar days for rights exercise requests

All data privacy requests are handled confidentially and responded to exclusively through the same channel used to make contact, ensuring that only the data subject has access to responses about their data.

Why You Can Trust 79kk with Your Data

Six concrete commitments 79kk makes to every user on the platform

Bank-Level Encryption

Your data travels protected by 256-bit SSL encryption in every interaction with 79kk — whether on mobile or desktop, making a Pix deposit, placing a live bet, or checking your history. The same standard that secures transactions at Nubank, Itaú, and Bradesco also protects your 79kk account.

Full LGPD Compliance

Every data processing activity at 79kk has a legal basis defined by Law No. 13.709/2018. We do not collect unnecessary data, we do not store it beyond what the law requires, and we do not make automated decisions affecting your rights without an adequate legal basis.

You Are in Control of Your Data

Access, correction, portability, deletion — every right granted under the LGPD can be exercised with a simple email to our team. We respond within 15 days and treat every request with the seriousness it deserves.

Your Data Is Not a Product

79kk does not sell or transfer your personal data to advertisers, data brokers, or any third party for commercial purposes. Your data exists to provide the services you signed up for — full stop. Email marketing only happens with your explicit consent.

Cookie Transparency

Non-essential cookies — such as marketing and tracking cookies — are never activated without your permission. You decide what you accept on your first visit and can change your preferences at any time in the settings, without losing access to any platform feature.

DPO and 24/7 Support in Portuguese

Our privacy team and the Data Protection Officer (DPO) channel are available to answer any questions about how your data is handled. We respond in clear, straightforward language — no redirecting you to walls of technical jargon.

Your Rights Guaranteed by the LGPD

79kk supports the exercise of all rights provided under the General Data Protection Law

Right of Access

Request a full copy of all data that 79kk holds about you at any time.

Right of Correction

Correct any incomplete, inaccurate, or outdated information directly in your profile or by contacting support.

Right to Deletion

Request the deletion of data processed on the basis of consent that you have decided to withdraw.

Portability

Export your data in a structured format for transfer to another service of your choice.

Consent Withdrawal

Withdraw any consent you have given — such as marketing emails — at any time, free of charge.

Right to Object

Object to processing based on legitimate interest that impacts your rights.

Processing Information

Find out which entities your data has been shared with and how long it will be retained.

Filing a Complaint with the ANPD

If your rights are not respected, you may file a complaint with the National Data Protection Authority (ANPD).

How to Exercise Your Rights

Send an email to suporte@79kk.best with the subject line "LGPD Request – [right requested]". Include your full name and the email address registered to your account. We will respond within 15 calendar days with the requested information or confirmation of the action taken.

Frequently Asked Questions – Privacy

The most common questions about how 79kk handles your personal data

79kk shares personal data only with service providers essential to the platform's operation — payment processors to handle transactions via Pix, boleto, and card; game providers to run casino and slots sessions; and identity verification services for the KYC process. These partners are contractually required to protect your data in accordance with the LGPD. 79kk does not sell, transfer, or share your data with third parties for advertising purposes without your express consent.

Yes, you can request deletion of data processed on the basis of your consent at any time. However, certain data must be retained by 79kk as a legal obligation — for example, financial records and KYC documents must be kept for a minimum of 5 years under Brazilian anti-money laundering and tax legislation. To request deletion of eligible data, send an email to suporte@79kk.best with the subject line "LGPD Request – Data Deletion".

No. 79kk does not access your device's GPS location under any circumstances. The only location data we use is an approximate location inferred from your IP address — the same type of information any website automatically obtains when you visit it. This approximate location is used solely to verify geographic eligibility and is not shared with third parties for tracking purposes.

Pix transactions at 79kk are processed through the Brazilian Central Bank's system, with all communication protected by 256-bit TLS/SSL encryption. 79kk never stores sensitive banking data beyond the Pix key registered for withdrawals — and that information is stored encrypted on our servers. Credit or debit card data never passes through 79kk's servers — it is sent directly to the certified payment processor via secure protocol.

If you receive marketing communications from 79kk without having given express consent, or if you wish to opt out at any time, you have two quick options: click the "unsubscribe" link in the footer of any email you receive — the opt-out takes effect immediately — or send an email to suporte@79kk.best requesting removal from the marketing list. Opting out does not affect essential transactional communications, such as deposit, withdrawal, or bet confirmations.

Your Data Protected. Your Fun Secured. Guaranteed at 79kk

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